Handling Negative Comments

One of the most paralyzing aspects of using social media is anticipating negative comments. While negative comments are a reality of putting yourself out there

13 Tips for Facebook Page Newsfeed Optimization

By now I am sure you have heard about the upcoming changes coming to the Facebook algorithm, putting a little more stress on Facebook marketers and business owners.

Most Popular Blog Posts of 2014

Each year it's interesting to look through our Google Analytics to find out what is read the most, what is shared the most, and what blog posts continue to drive a

Twitter Quick Tips

A recently gave a Twitter presentation at the Social Media Breakfast Central Minnesota, in which we did Twitter Basics for the first half hour, and then went into

Facebook Timeline Contest Ideas & Tips

For a while we were all trained by Facebook that contest and giveaways had to be done via a third party app on Facebook. Now that those contest rules are more

What's New and Upcoming with Facebook and Twitter?

Last week at Vivid Image, I held a class on Social Media Changes and Trends. We talked mostly about some recent changes in Facebook and also some social media trends

4 Simple Methods of Writing Blog Headlines that Work for Me

Writing a compelling and click-worthy headline for a blog post is a fine art.  As a blogger, I feel torn between making the headline compelling and clickable, while

The Difference Between Facebook Likes and Shares

Recently Searchmetrics released their 2014 SEO ranking factors. It was no surprise to see that there was a high correlation between social signals and high ranking

The Instagram Generation

Thanks to Karlie, who is a Designer at Vivid Image and one half of The Design Nerds blog, for sharing her most recent article on Instagram with us. If you love

Social Media Rockstar Event: Your BackStage Pass

Social Media Rockstars from around Minnesota gathered in Willmar, MN last week to talk about content and social, and do some old-fashioned face-to-face networking as

How to Make Awesome Social Media Graphics without PhotoShop

Photo-editing tools like PhotoShop are too expensive and complex for part-time use by the everyday marketer. Community Managers today need to be able to make original

Not So Fast! Sharing Isn't Always a Great Idea

Since we could walk or talk, we've been taught that sharing is a good thing. When social media entered the marketing scene, we couldn't encourage sharing enough.