Overall, I tend to be a positive person. I lean towards optimism, sometimes to a fault. During challenging times it can be hard to find the positive Continue Reading
marketing
How to Ask for the Sale (Marketing Style)
Any experienced sales person knows that they have to “ask for the sale”. But for those of us who are not in sales, this concept is a little bit Continue Reading
The New 4 P’s of Marketing
Did you learn about the 4 P's of Marketing when you started in business? Usually taught during the first week or two of every general marketing class Continue Reading
What Social Media Channels are Right for Your Business?
For most businesses, social media is an important part of their marketing. But new businesses, growing businesses or those who haven't jumped in yet Continue Reading
3 Simple Rules of Copywriting
Marketers need to be awesome writers in order to get their message communicated. Whether you are doing traditional marketing like print brochures or Continue Reading
How to Recycle Marketing Content
We all know recycling is good for the earth, right? We use our resources wisely and create less waste. Content Marketing should be treated in a Continue Reading
Web Content and Social Media Synergy
I want to challenge you to think about the impacts social media has on your marketing campaigns, and I also want to challenge you to get a little more Continue Reading
Which Social Networks Should my Business Use?
If you know that social media is right for your business (and it's generally a good thing for most), you may be a wondering where to start. Many of Continue Reading
3 C’s of Marketing Success
What does it take to successfully market your business or service? A hefty online marketing budget? A larger marketing staff? Or maybe a boss that Continue Reading
7 Marketing Lessons from Madonna: Brand Ambition
Growing up in the 80’s, Madonna was the center of my pop music world. Her songs truly inspired me to follow my dreams and lifted me up when I was Continue Reading