Updated: 01/27/2026 Your logo represents your company, but one size doesn’t always fit all when it comes to branding across multiple platforms. From social media to business cards, flyers, and your website, your logo needs to be adaptable while maintaining brand consistency. That’s where having multiple logo variations comes in. Maintaining Brand Identity A brand’s identity should Continue Reading
Website Accessibility: What Is It and Why Does It Matter?
Updated: 01/28/2026 Have you ever wondered what all the talk about website accessibility is about? Is it really that important? The answer is a resounding yes! You might think only a few people need accessible websites, but you'd be surprised by how many benefit. The US Census shows that 19% of the US population—that's about 57 million people—reports having a disability. And 12.6% of those Continue Reading
Why We Created the Vivid Image Marketing Method and the Customer Activity Roadmap
Spots Last Stop Canine Rescue & McLeod Alliance Selected to Receive $250
It's important for us at Vivid Image to give back We want to show our support to the communities we live in and to the organizations and teams that our staff are involved in. This month we are sponsoring two Minnesota events. Ciera Makes Donation to Spots Last Stop Canine Rescue Ciera Conrad is a Marketing Strategist at Vivid Image, and she has selected Spots Last Stop Canine Continue Reading
From Handshakes to Inboxes: Keeping Your Personal Touch in Email Marketing
Are your emails getting lost in your customers' crowded inboxes? You're not alone. Many business owners tell us they wish they could reach more customers or that more customers would read their emails and take action. The good news is, we can help you create emails your customers will look forward to receiving - whether you're using Active Campaign, Constant Contact, MailChimp, or another Continue Reading
5 Web Design Trends for 2025
Trends to be on the lookout for this year! In 2025, we will see a variety of website trends ranging from AI-powered features to changing aesthetic preferences. At Vivid Image, we believe it’s important to stay aware of these trends and incorporate them into your website while maintaining a strong focus on user experience. In this post, we’ll explore some of the top trends we’ve seen and expect Continue Reading
