Updated 3/25/20 at 4:50pm
Your customers are online and looking for you. The first thing many people see when they search is your Google My Business page. Keeping it updated during these times is even more critical. Information like hours, closures, temporary policies, urgent notices, etc can be posted here.
Here are some tips to ensure your customers are informed:
If you already have a Google My Business listing, simply log-in as frequently as needed and make any necessary additions or edits.
Vivid Image clients needing assistance, please reach out to your Account Director. Many of you may have already been contacted about this. We can push all this information to Google, Home Assistant devices, and other search engines.
If you haven’t created or claimed your listing, here is a help document from Google that will walk you through what to do.
You can also post specific information like blog posts or videos you’ve created that need to be communicated in a timely matter with a broad audience. Use Google Posts to do this; we have created this post to walk you through the steps.
Google recently added a COVID-19 specific Google post option. This is similar to a standard “What’s New” Google post, other than it is strictly text with a button to call/link, there is not an option to add a photo and it has a small text headline that states “COVID-19 update.” This is another way to share specific COVID-19 updates about your business to keep people aware of your current status.
Most people and businesses are operating very digitally right now. Keeping your Google knowledge panel updated with changing information about your business will help your customers interact with you online and offline.