Have you recently received an email from someone you've never heard of that caught your attention through a startling revelation about your website that you may not have considered until now? Maybe something like this: or this: These are scary scenarios, but if these are emails out of the blue, how do they know what your goals are and what to measure? These random cold-emails are Continue Reading
Blog
Psychology of Color
Color is a powerful tool in graphic design. The psychology of color plays a crucial role, yet many people don't realize the importance of color and why it's necessary to carefully consider what colors represent a company. Different colors evoke emotional responses, allow companies to connect with their audiences, and create a cohesive brand color palette that enhances recognition and Continue Reading
The Power of Reviews: Why They Matter for Your Business
91% of younger adults trust online reviews as much as personal recommendations. In today's digital marketplace, reviews aren't just nice to have, they're essential. First Impressions Matter Just as you can quickly determine which pepper to grab in the grocery store based on split-second indicators such as appearance, age, color, size, and variety, consumers make snap decisions about which Continue Reading
Website Performance: The Hidden Factor That Can Effect Reputation and Sales
Why do we prioritize website optimization for our clients? Because, in today's fast-paced digital world, your website is often the first impression potential customers have of your business. What many business owners don't realize is that website performance isn't just a technical consideration—it directly impacts your bottom line and brand reputation. The Speed-Trust Connection When a Continue Reading
Dollars For Scholars Selected to Receive $250
It's important for us at Vivid Image to give back We want to show our support to the communities we live in and to the organizations and teams that our staff are involved in. This month we are proud to sponsor educational goals. Amber Makes a Donation to Dollars for Scholars Amber Erickson is our Client Success Director at Vivid Image, and she has selected Hutchinson High School Continue Reading
Website Maintenance Checklist
To help people who may have the unofficial title of “webmaster” or "website administrator" somewhere in their job description, we have come up with a very basic webmaster checklist to help you manage the daily, weekly, monthly, quarterly, and yearly website maintenance tasks. Following these recommendations will put you ahead of your competition and on track to give your customers a remarkable Continue Reading
