Maybe you’ve experienced this yourself? You get an email that catches your attention and promises all kinds of incredible marketing results for your company.
Business owners are often solicited to pay for various marketing tactics without a proven plan to follow. Convinced to buy, you’re often left feeling like a heavy “FOG” is impairing your sight and you have no clue if your business is heading in the right direction.
At our agency, we listen as owners share their frustrations about trying online ads, billboards, email campaigns, or direct mailers without knowing if they worked. It’s best to take a pause for a moment and ask a couple questions that direct the focus back to the very foundation of your marketing. By doing this we’re able to instantly uncover what’s going on and help you take the driver’s seat to control your spending and see some results.
What Comes Next!
The next step is uncovered by following our proven process that is outlined at the right. This framework is what we call the Vivid Image Marketing Method. It’s a results-driven process that we walk all of our clients through, step-by-step, to make sure they are working the right steps, in the right order.
By implementing these in the correct order you’ll get customer activity you truly want, and it all starts with ensuring you have a solid Foundation!
Here’s How a Solid Foundation is Put in Place for You
The first step is focusing on your Marketing Foundation. This is where you establish credibility as an organization. Right away, we’re going to look at your listing in Google and your online reputation, along with your website, messaging, and branding. A solid foundation makes sure your website does all that it can for you, building trust and credibility. Your foundation clears the path for prospects to find you online and do business with you. It’s clear, intuitive, and measurable what action you want customers and prospects to take.
With a solid foundation there’s no question who you are, what you do, what people are saying about you online, who recommends you, and how to contact you. Most of all, there’s no jumping to time-wasting and money-wasting activities, before it’s known what the next best step is.
Schedule a Call today so we can help you follow the right steps, in the right order and give your marketing a solid foundation!