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definition of common web design and online marketing terms

Common Terms We Use – Defined

A | B | C | D | E | F | G |H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y  A  A/B Testing - Creating two versions of content (e.g., ad copy, email, image, landing page) to test against each other in a campaign. This helps determine which version your audience responds to better. Accessible Website - A website designed and developed to be usable by all people with Continue Reading

Filed Under: Design, Email, Marketing, Mobile, News, Resources, Search Engines, Social Media, Websites

blocks that read "why does it matter"

Clarify Your Message & Win More Customers

Let’s Get Clear Of course you want your site to be visually pleasing, and it should! But, keep in mind that the average time users spend on a web page is about 52 seconds. So how do you keep them there longer and get them to scroll farther down the page? The answer is to invite them into a story. Look back at your homepage again and position yourself as a potential customer. When you Continue Reading

Filed Under: Marketing, Websites

How to Write Better Blogs on Schedule

Most bloggers will tell you one of their biggest challenges is coming up with engaging blog content on a regular basis. If you have plans for increasing your blog readership or engagement, we can help. Here are a few tips for creating awesome content for your blog and finding a schedule that works for you. Meeting of the Minds It can be very helpful to get the key staff together to Continue Reading

Filed Under: Marketing, Social Media, Websites

Improve Your Website Traffic Today

There are many ways you can increase your website traffic while creating a solid foundation to build upon. Increasing your website traffic is not just about implementing strategies; it's about finding the right ones that work for you and your business. In this blog, there are 10 ideas that you can implement to drive more traffic to your website. Whether you're exploring these ideas for the Continue Reading

Filed Under: Marketing, Websites

Google Ad shown on mobile phone

Prove to Your Boss that PPC is the Way to Go!

Getting your boss on board with trying Google Ads as a PPC (pay-per-click) solution for your business can be a tough one. There are many reasons why business owners may be wary of trying PPC advertising from fearing it will cost too much, to just plain being skeptical of its effectiveness. Fortunately, we've got a few powerful reasons for you to use to help convince your team that it's time to Continue Reading

Filed Under: Marketing, Search Engines

store owner stressed about holiday marketing

Plan Now For Holiday Marketing

Don’t Stress Holiday marketing can be confusing, but we are here to help you save time and reduce headaches. Use these tips to make sure you are prepared for the holiday season and the new year (which is coming fast) by building a solid foundation. We are here to help you make sure that there is no question about who you are, what you do, what people are saying about you, and how to Continue Reading

Filed Under: Marketing

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