Taking Control of Your Online Information
Your online listings are often the first impression many customers or potential customers have of your business, making it crucial to control the data they see. Accurate information not only enhances your visibility, but also builds trust with potential customers. Adopt these best practices, tips, and recommendations to provide trustworthy information to your potential customers, building their confidence and trust in your business.

A Guide to Getting Found by Customers

Your Local Listings
Your local listings are often the first impression people get of your business and are a crucial way for potential customers to discover you. That’s why it’s essential to make a great first impression with accurate information when they search for you on Google or Apple Maps.
- What Are the Most Common Local Listing and Marketing Terms I Should Know?
- What’s the Secret to Gaining More Customers Online?
- Why Are Good Online Listings So Important for My Business?
- How Does Apple Maps Impact My Local Search Results?
- How Do I Access My Google Business Profile?
- Where Can I Find Help with My Google Business Profile?
- How Do I Check Who Has Access to My Google Business Profile?
- What’s the Quickest Way to Keep My Customers Informed Online?
- How Do Google Business Profile Posts Work and Should I Use Them?
- How Can I Tell If Google Is Really Calling Me or If It’s a Scam?


Building a Strong Local Customer Base
When growing your business, it’s important to build and maintain a strong local customer base. Local marketing and word-of-mouth are critical for business growth, with networking and referrals being key components in building a strong local customer base. By engaging with local chambers, attending networking events, and actively participating in the community, you can significantly increase your visibility. Fostering customer loyalty leads to valuable referrals, helping your business grow.

- How Do I Build Life-Long Customers for My Business?
- What Are the Best Marketing Options for a Small Budget?
- What Is Word of Mouth Marketing and How Do I Make It Work for My Business?
- How Should I Ask My Customers for Referrals?
- Why Should I List My Business on the Local Chamber of Commerce Website?
- How Can an E-Newsletter Help Me Build Loyal Customers and Attract New Prospects?
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