Feel like it’s time to crank up sales? Now’s the time, since you have a solid foundation in place and are meeting the needs of those actively searching for you! Get ready to build your online brand recognition with Passive Marketing. The beauty of this next step is making sure your company, products, or services are recognizable and far reaching to those who may not even realize that you have what they need.
Does it ever feel like you are being followed by a business online? For example, you visit their website and the next thing you know you’re seeing ads for them on your social media! Maybe you’ve been on Facebook or TikTok, fascinated with a product you didn’t know existed, but now simply have to buy. There’s a reason for the hashtag #TikTokMadeMeBuyIt!
Focusing on passive marketing efforts to reach people can pay big dividends when done right. You’ll get in front of potential customers quickly and make it seem like you’re showing up at the perfect time!
Why the Next Step Works So Well
The next step of our proven process is outlined at the right. This framework is what we call the Vivid Image Marketing Method. It’s a results-driven process that we walk all of our clients through, step-by-step, to make sure they are working the right steps, in the right order.
Passive starts with the premise that everyone has problems they need to solve. Some people are aware of their problems, like foot pain or needing to sell their home. Other people are not even aware of their problems, like overpaying for a service or alternatives to heating their homes. Social media is the perfect place to show people subtle and compelling proof of what they need, even if they aren’t really looking.
Passive ads and social media marketing don’t feel forced, but more natural among the activities your audience is already doing online. Ready to know more? With a solid foundation and marketing steps in the right order, moving to passive strategies will increase traffic and brand awareness you desperately want. Most of all, there’s no jumping to time-wasting and money-wasting activities, before it’s known what next best step will bring results.
Schedule a Call today so we can help you follow the right steps, in the right order and build upon your solid marketing foundation!
In Case You Missed It
Marketing Foundation: Learn about the Marketing Foundation of the Vivid Image Marketing Method
Active Searcher: Learn about Active Searchers of the Vivid Image Marketing Method
Loyalty: Learn about Loyalty marketing in the Vivid Image Marketing Method