Repurposing blog content is smart, and you can look at it two ways. You can repurpose your older blog content in new places such as social media and emails to your clients. The other way is today’s focus, and that is repurposing old blog posts into new ones! Recycling content is a great way to come up with fresh content, as long as you take the time to follow the tips in today’s Marketing Minute. You’ll reach new customers and prospects that didn’t see it the first time and give existing customers a great reminder/update on the content they care about the most.
Of course, don’t forget to schedule blog posts ahead of time. WordPress allows you to work ahead and schedule posts in advance to make life easier on yourself. This way you can make sure your blog content stays consistent, even when life gets hectic.
If these tips have you excited to create more content, but you’re still lacking the time to do it yourself, reach out today. We have writers on staff to take the burden off your plate and make you a content wizard.
The Vivid Image Marketing Minute is an ongoing video series for businesses & marketing professionals to leverage our nearly 30 years of small business development, website design, and online marketing experience for practical advice you can use now!
Watch Other Marketing Minutes
- How to Find Blog Topics Every Single Month
- Why Customer Stories Make the Best Content
- The Mystery Behind Viral Content
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