Many business owners express a common concern: they have no idea who has access to their Google Business Profile (GBP) and they don't know how to gain access themselves. This lack of control can bring problems for their business including being unable to reply to reviews, fix inaccurate information, and in return maintain their clients' trust. Thankfully, gaining access to your GBP is easier than Continue Reading
Ciera & Katie Designate $500 to Charity
Katie Donates to Feed My Starving Children Katie Schmidt is a graphic designer at Vivid Image, and she selected Feed My Starving Children as the recipient of her $250 donation in April. Each year, hunger causes nearly half of deaths in children under 5 years old, and FMSC believes hope starts with food. Katie shares, “throughout the past couple of years I have been able to volunteer Continue Reading
Good Online Listings are Life Changing
No more questioning if online listings are important for your business’ success. Your clients are looking for companies just like yours, and they will pick a company whose information is easy and quick to find. Listings on Apple Maps, Google, car GPS, and home devices like Alexa and Siri are a crucial part of this. Still not completely convinced to get your online listings set up? Here are 5 Continue Reading
How to Handle Fake or Spam Reviews
Has your business been working diligently to keep reviews top-of-mind only to find that you have been hit with a spam review on Google or Facebook? This can be frustrating when you are working hard to build a strong online reputation for your company. Here's what you can do to help manage fake or spam reviews: On Google: Google will assess reported reviews based on Google's content Continue Reading
Justin Designates $250 to Charity
Justin McGuire is a programmer at Vivid Image, and he selected Relay for Life of McLeod County as the recipient of $250 in February. Relay for Life is an annual community-based fundraiser for the American Cancer Society. Every year volunteers sell luminary bags in honor of or in memory of loved ones with cancer. Thousands of bags are lit along a path that event participants walk for hours to raise Continue Reading
Building Life-Long Customers
With a solid foundation in place and a strategic (and carefully measured) marketing plan in place, you can focus your attention on your loyal customers. These are the people who know, love, and trust you. Loyal customers not only refer you, but they have an emotional connection to your business, staff, and/or products. Loyalty marketing is very different than focusing on the more foundational Continue Reading
