Common Terms We Use – Defined
AI stands for Artificial Intelligence, and in marketing it allows companies to deliver highly personalized interactions with customers and ...
Fishing for Quality Leads
Living in the Land of 10,000 Lakes gives us Minnesotans countless opportunities to hone our fishing skills to catch a delicious meal to feed our ...
Protect Yourself Against Spoofing
What do Spoofing, Whaling, and Phishing have in common? They are all scams that utilize email and rely on the recipient being convinced to take a ...
New Tools & Tips for Growing Your Email Results!
Constant Contact, has been a leader in email marketing since 1995, providing hundreds of thousands of small businesses around the world with the ...
New Law Commands Attention to All Marketing “Best” Practices
Education is Key to Safer Marketing Being knowledgeable and proactive will always be in your organization’s best interest. That’s why we ...
What is Whaling?
Unlike mass emails sent in Phishing scams, Whaling involves targeted emails to specific people and roles within companies or organizations. They ...
Create an Engaging Holiday Email That Will Get Action
It’s that time of year again.. all of the hustle and bustle of the holiday season will soon be approaching. Now is the time to start thinking ...
The Best Time to Send An Email
You want to get your email to as many people as possible when you send it. Think about your audience. When will they most likely read your ...
I Went to Constant Contact Summer Camp
The first ever Constant Contact Solution Provider Summer Camp. I have just completed Summer Camp, and I’m excited to share with you how ...
Why Use Email Marketing
Email marketing tools help you to uncover your customer’s needs and position your services accordingly to help you grow your business. One ...
The Basics of Email Drip Campaigns
An email drip campaign is using email to nurture prospects/leads over time and turn them into customers. It is a very effective form of ...
The 15-Minute Email Marketing Challenge
15 minutes. 15 minutes. What can you accomplish in 15 minutes? You might organize some files, write a blog post, take a cat nap or walk the dog. ...
Tracking Constant Contact Emails in Google Analytics
If you use Constant Contact and Google Analytics, I have a simple tip that will help you to see the results of your email initiatives. This step ...
E-newsletter Content Ideas for July
Are you struggling with content ideas for your July e-newsletter and social media posts? Glancing at your calendar, July may seem like one of the ...
Marketing Automation to Better Your Business
“Email is still powerful,” says Steve Gasser, owner of Vivid Image as he spoke recently to the Social Media Breakfast in Willmar on the topic of ...
How I Use Google Alerts to My Advantage
Google Alerts is one of the marketing gems out there that not enough people utilize, and the best part about it is that it’s free. Simple ...
Get Support as Fast as Possible. Here’s How…
Here at Vivid Image our goal is to always provide fast and efficient solutions to any tech issues you may experience with your website or Vivid ...
Look Great in the Inbox
When it comes to email marketing, first impressions matter. How are you doing with your email marketing? Are you consistent? Are you delivering ...
Email Marketing: Managing Unsubscribes
The dreaded unsubscribe… As email marketers and human beings with feelings we try very hard to be resilient and not let the fact that ...
Weeding Out Bounced Emails
Here at Vivid Image spring is in the air and we are beginning to plant and care for a vegetable garden on our grounds for all staff to enjoy. ...
Backups Systems: What is Your Data Insurance Policy?
Data is the life blood of individuals and small businesses alike, from electronic invoices to client emails. For the majority of us, data is a ...
Creating Targeted Lists for your Enewsletters
Pamela Smith owns Pam’s Pies. Every season she serves a broad customer base from tourists and regulars, local businesses who cater, and ...
Making Newsletters Work For You
With many new options for social media available to small businesses today, rest assured E-mail newsletter marketing is alive and well. While ...
Managing your Mailbox
It’s time to think about fall cleaning your email mailbox. One common call I receive is resolving issues when the email account’s ...
How Do I Grow My Prospect Email List?
You’ve likely heard that email is far from dead. In fact, it’s part of everyday business life and growing as a means of reliable ...
Getting Started with an Enewsletter
Ever thought about starting a newsletter for your business or organization, but didn’t quite know where to start? Maybe you have a costly “paper” ...
Nurture Your Business with Autoresponders
An Autoresponder is a series of automated emails that are sent to a contact after they are added to a designated email list. A great place to ...
Best Email Practices While You Are Away
Email communication in business is a staple. It is our go-to for communicating with both individuals and groups of people. It seems with this ...
How to Set Up Email on Your Smartphone
Vivid Image clients are provided with an email hosting service; Rackspace. The use of email for business has not diminished nor has its ...
Growing Client Relationships with Email Marketing
Spring is on the horizon. I promise you really it is! When the giant snow bank outside my window finally melts into a puddle of mud, with it ...
Updating Your Email Signature – Back to Basics
Have you noticed yet? The Vivid Image brand is in the process of a transformation, and recently I took initiative to create a new email ...
New Gmail Tabs and your Email Marketing
Do you use Gmail? Do your customers use Gmail? Recently, Google made some changes to the Gmail layout, which automatically filters some of your ...
You’re Invited: The Power of Email Marketing Seminar
Is email marketing is right for your business? Are you uncertain if your current email practices are even compliant with today’s email ...
5 Email Newsletter Tips – Read This Before You Hit Send
This week I spent some quality time training with our email marketing partner, Constant Contact. While I already knew most of these best ...
3 Simple Subject Line Tips – Get More to Open & Read
Out of all the research I’ve done on tips and tricks to increase your email messaging open and read rate, focusing on crafting ...
Thank You Constant Contact and Jeff Ferrazzo
For the second year, I have had the opportunity to celebrate Small Business Week as a panel with some of the best social media minds in ...
Making Sense of Your Email Choices: POP or IMAP
What is right for you? POP or IMAP? In order to answer this, we will first need to understand what they are. POP, or Post Office Protocol, and ...
Understanding WordPress: How Do I Tell If a Comment is Spam
Each quarter we offer a WordPress Refesher course for our clients, giving me an opportunity to help them maximize their use of WordPress. I get a ...
Marketing Training-7 Easy Offerings
Training is so vital to learning new skills. Most members in the military spend at least 8 weeks in isolation in Basic Training, then they get ...
Avoid Email Blunders With This Checklist
I recently received a “Save the Date” type sign up to attend a Twins game on behalf of an alumni organization. The subject line and the body of ...
Declutter, Unsubscribe, Unfollow
Last week was my summer vacation. It was awesome. I published a blog post, responded to urgent work emails and kept up with some of the marketing ...
Vivid Image Wins ConstantContact All Star Award 2 Years in a Row
I can’t believe a year has passed since we were buzzing with excitement about our first All Star Award notification from Constant Contact. ...
A Sneak Peak at New Email Marketing Features
Vivid Image and Constant Contact have been teaming up for years to help hundreds of small businesses and organizations harness the power of email ...
Vivid Image Gets the Thumbs Up from Constant Contact
We are pleased to be recognized with a 2009 All-Star Award from Constant Contact®, Inc., a leading provider of email marketing, event marketing, ...
Three ways to avoid telling a client their message was caught in your spam filter
Spam filters suck. Sorry for being so blunt, but they do. They tend to filter emails that you want to receive and deliver messages that you don’t ...
Mass Mailings: Keeping Your Mailings Out of Bulk/Spam Filters
Sending out mass mailings is part of many businesses, probably even yours. It’s an effective way of letting your customer’s ...
IT Quick Tip: Email Attachments
Just a reminder about being careful with emails from people you don’t know. Don’t click on unknown links or open unknown attachments. ...
Email Marketing
Most often Email marketing comes in the form of newsletters and promotions/ads. Both forms are for either commercial or for fundraising purposes. ...
What's with all the spam – Three Easy Steps to Reduce Your Spam Now
You’ve gotten it; I’ve gotten it. It’s almost impossible to use your email address online and not get spam. Spam first became a ...
