A | B | C | D | E | F | G |H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y A A/B Testing - Creating two versions of content (e.g., ad copy, email, image, landing page) to test against each other in a campaign. This helps determine which version your audience responds to better. Accessible Website - A website designed and developed to be usable by all people with Continue Reading
Mobile
The Secret to Gaining More Customers
How do you normally find restaurants, retailers, and service providers? Do you search online for options? Many people do. This is the powerful impact of online search listings. A recent statistic indicates that 85% of people who search online for a restaurant make a purchase at a restaurant within an hour. The Powerful Impact of Online Listings There are similar statistics for online Continue Reading
What’s a Mobile First Website?
If you have watched your Google Analytics in the past few years, you may be seeing the trend of mobile users on the rise. In most cases, the majority of website traffic now comes from mobile devices. Because mobile traffic has, and continues to increase, the way we approach website design also changes. Over half of website traffic now comes from mobile devices! When you compare the size of Continue Reading
Understanding Website Accessibility
Removing the Barriers Focus on making your business accessible to all people, in all ways. Accessibility requirements are moving away from the idea of helping people with disabilities find a solution to fit their specific need, and focusing more on removing barriers. If you can determine what things within your business/website may be causing a barrier, finding ways to remove them Continue Reading