With many new options for social media available to small businesses today, rest assured E-mail newsletter marketing is alive and well. While SOME of our market has joined us on Facebook, Twitter and Instagram, it is safe to say that nearly ALL of our market has an email address. In its simplest form, an E-newsletter is a communication you send (usually through email) to your customers, supporters, clients or volunteers sharing information and relevant insights that they want to read.
Amazing things are happening with our Constant Contact E-Newsletter clients. With the help of the Vivid Image design team, several of our clients have opted to have a custom email campaign formatted using client colors, branding, logos and URLs. Once the custom template is created clients find it very easy to format newsletters that include images, links, social media share bars and so much more.
This side-by-side comparison of the Minnesota Elk Breeders Association’s Website home page and Constant Contact custom template shows how their marketing branding was kept intact by matching colors, logos and images. Once the original template is created, it can be copied and edited for future E-newsletters, making the process very simple. It was so fun to receive their first e-newsletter recently!
Pre-designed templates also offer great options and can be made to match branding by simply adjusting the color. Follow these 3 simple tips to create winning color schemes in your next email campaign.This example shows one of the dozens of pre-designed templates clients can select and then edit with colors that reflect their company’s personal marketing branding. Non-profit client St. Lawrence Newman Center was able to easily edit this “Volunteer-Non Profit” format template with their own meaningful content. We just love what they are doing!
At Vivid Image we absolutely love seeing our clients use e-newsletters to grow and achieve goals. We are here to help, answer questions, and do what we can to make little details have a big impact! We’re proud to partner with Constant Contact as our Email Marketing service.
At Vivid Image we are proud to partner with Constant Contact and are ready to help you find the right fit for your Email Marketing strategy. From Newsletters and Publications to Surveys and Social Campaigns we are here to help you get started, achieve better results and find the perfect fit. Contact your Account Director or (320) 587-8974 with your Email Marketing or Constant Contact questions or visit Constant Contact for a FREE Trial.
