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Taryn Ziesmer

Taryn Ziesmer

social media list to keep updated

July 29, 2026 by Taryn Ziesmer

What Are the Top 10 Things People Forget to Update on Social Media?

Are You Keeping Your Social Media Current? The most commonly forgotten social media updates aren't usually the posts themselves. They're the profile details, customer information, and account settings that quietly become outdated over time. As a business owner, you're juggling dozens of priorities, so it's easy for these small details to slip through the cracks. Keeping them current helps Continue Reading

Filed Under: Social Media

A person uses a smartphone, tapping a digital display with five gold stars, representing a high rating—demonstrating how to use Google reviews. Floating icons show customer reviews and ratings in the background.

July 29, 2026 by Taryn Ziesmer

How Can I Use Google Reviews to Improve My Business?

Google Reviews Can Do Much More Than Build Your Reputation Google reviews can improve your business by helping you understand what customers value, strengthen your marketing, identify areas for improvement, support employee training, improve local SEO, and build trust with future customers. Instead of looking only at your star rating, use customer feedback to make better business decisions and Continue Reading

Filed Under: Reviews

A person’s hand holding a black smartphone vertically in front of a dark, plain background, as if browsing a guide to content marketing.

July 29, 2026 by Taryn Ziesmer

Which Short-Form Video Platforms Should My Business Use?

Short-form video works best when businesses focus on the platforms that align with their goals, audience, and content style. Instagram is strongest for discovery and visibility, Facebook helps reinforce relationships and engagement with existing audiences, and YouTube Shorts supports long-term credibility and educational content. Instead of trying to be everywhere, businesses see better results Continue Reading

Filed Under: Social Media

A smartphone mounted on a tripod stands in focus in a modern, softly lit room, ready to capture short-form video content, with blurred furniture, a plant, and accent lighting in the background.

May 20, 2026 by Taryn Ziesmer

Where to Start with Short-Form Video

Short-form video is one of the easiest ways for businesses to build trust, answer customer questions, and stay visible online without needing expensive equipment or polished production. The best way to start with short-form video is by using the knowledge and conversations you already have every day. Many business owners hesitate because they think short-form video needs to be highly produced Continue Reading

Filed Under: News

A woman sits at a table with a coffee mug, speaking and gesturing towards a smartphone mounted on a tripod, possibly recording a video or video calling. The background is blurred with bookshelves and a lamp.

March 2, 2026 by Taryn Ziesmer

The Opportunity Your Short-Form Video Strategy Could Be Missing

Short-form video probably feels like something you know you should be doing. It’s everywhere. The platforms reward it. You’ve heard how important it is. Maybe you’ve even posted a few videos yourself. And yet, getting started, or getting it right, can still feel overwhelming, time-consuming, or unclear. Nearly every business knows they “should” be using short-form video, but while many are posting Continue Reading

Filed Under: News

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