As a marketer or business owner, Google Alerts are essential - especially for content marketing. Google Alerts is a free Google tool that sends you email alerts of the latest relevant results, based on the search terms you specify. Why set up Google Alerts? Google Alerts provide content marketing ideas, competitive research, customer insight, and so much more. Once you start using Google Continue Reading
Do Not Require People to Share as Part of Your Facebook Contest
Not so fast! Sharing isn't always a great idea. Since we could walk or talk, we've been taught that sharing is a good thing. When social media entered the marketing scene, we couldn't encourage sharing enough. After all, it's word-of-mouth marketing that propels social media and sharing is a huge part of telling others what you love, endorse, and trust. It seems then that asking someone to "share" Continue Reading
Trouble Hiring? Give This a Try!
With the unemployment rate low and ample skilled trade jobs to fill, many people in manufacturing, healthcare, and other specialty industries are ramping up their hiring efforts to reach potential candidates. Throwing more advertising dollars at the problem isn't necessarily the solution if other critical elements are not ready. Yes, Facebook, LinkedIn, & Indeed ads are a way you get the Continue Reading
No Recent Reviews On Facebook Or Google Is A Problem And Here’s Why
A business who once got a few reviews or maybe even a lot of reviews but hasn’t got any for a long time is facing a problem. You may be thinking to yourself, how is this an issue? Reviews are very important and as it turns out, no recent reviews on Facebook, Google, or any place else around the web is actually problematic and here’s why. With 97% of people reading reviews on local businesses, a Continue Reading
Are Your Zoom Calls Freezing Up On You?
So you’re having trouble staying connected to your virtual calls or experiencing Zoom meetings freezing up on you? Here are a few things you can try to improve your connection. Other Considerations that Might Help We hope this helps reduce some of your frustration and gets your Zoom calls working a little better for you. Continue Reading
Mass Mailings: Keeping Your Mailings Out of Bulk/Spam Filters
Sending out mass mailings is part of many businesses, probably even yours. It's an effective way of letting your customer's know about new products and special deals. But how do you make sure the email ends up in their Inbox and not in the Spam Folder where they may never see it? What is a mass mailing?A mass mailing is any email that gets sent out to multiple people. What is the difference Continue Reading
