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Beth Gasser

Beth Gasser

A computer screen shows an email inbox with 6 unread messages. A cursor shaped like a hand is pointing at the word Inbox (6) highlighted in blue.

July 21, 2026 by Beth Gasser

How Do I Keep My Mass Emails Out of Spam Folders?

Everything You Need to Know About Email Deliverability The best way to keep your mass emails out of spam folders is to email only people who asked to hear from you, make it easy to unsubscribe, keep your email list clean, and use a reputable email marketing platform. Following email best practices and the CAN-SPAM Act also helps improve your chances of reaching customers' inboxes. Mass email Continue Reading

Filed Under: Email

A screenshot of an email and a notification about losing control of a Facebook business page, with the words This Or That? across the center on a gray banner and arrows pointing to both messages.

July 17, 2026 by Beth Gasser

Why Was I Removed as an Admin of My Facebook Business Page?

If Facebook notified you that you've been removed as an admin of your Business Page, you probably have not lost access. Facebook appears to be transitioning existing Business Pages into an associated Meta Business Manager, and your permissions have simply been moved rather than removed. While another administrator can intentionally remove your access, that is different from the widespread Continue Reading

Filed Under: News

A magnifying glass focuses on one of four wooden blocks, each with a simple white person icon, against a bright yellow background.

July 20, 2026 by Beth Gasser

How Can I Make Hiring Go Faster?

Hiring Goes Faster When You Remove the Barriers Hiring can go faster when qualified candidates can find your job, understand why they should work for you, and apply without unnecessary frustration. If you're struggling to fill open positions, the problem often isn't a lack of applicants. It's that your hiring process is creating barriers before the right people ever apply. Start by asking Continue Reading

Filed Under: Marketing, News

Four email screenshots are arranged diagonally on a gray background, featuring correspondence between a web company and a client. The emails discuss website accessibility and are signed by Thomas, CEO of Vivid Image.

April 15, 2026 by Beth Gasser

How to Spot and Report Fake Emails Pretending to Be Vivid Image

Phishing Emails Being Sent There are fake emails being sent that appear to come from Vivid Image. These messages are not from our team. They are fraudulent and are meant to trick people into responding, clicking links, opening files, or sharing information. At Vivid Image, we value relationships, and our clients work closely with the same Account Director. So if you receive an email from Continue Reading

Filed Under: News

An illustration of an envelope with a heart, a blue and orange pen, and a note reading Thank you! Text says: Say thank you every chance you get—a handwritten, personal thank-you note is one of the best marketing tips.

April 7, 2026 by Beth Gasser

5 Tips for Any Sized Marketing Budget

Practical Marketing Ideas to Strengthen Your Brand Running a small company calls for creativity, resilience, and confidence in the value you provide. As your business grows, each stage offers new opportunities to market with purpose, use your resources wisely, and connect with the people you serve. By staying focused and intentional, you can build momentum that strengthens your brand and supports Continue Reading

Filed Under: Marketing, Search Engines, Social Media

An older woman sits at a desk with a laptop and notebook, holding her glasses in one hand and rubbing her eyes with the other, looking tired or stressed. Light filters in through a window behind her.

April 3, 2026 by Beth Gasser

Why Is a Professional Business Email Important?

9 Reasons Why a Professional Business Email Matters If you want people to trust your business, the little things matter. Your email address is one of them. When a business uses a generic email like Gmail, Yahoo, or Hotmail as its main contact, it can create doubt. A professional email tied to your domain sends a very different message. A professional business email tied to your domain name Continue Reading

Filed Under: Email

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