Your old blog posts, frequently bookmarked by customers for quick reference, linked to from various sources, and indexed by search engines driving traffic to your site, should be regarded as invaluable assets to your business. Wondering what to do with old blog posts? You're not alone. This is a frequently asked question, and one that deserves careful direction. While managing your online Continue Reading
Instagram Basics
Hold on to your hat! Since 2023 Instagram saw a whopping 80% of Instagram users say that they use the platform to research products and services, and 90% of them follow at least one business profile, according to the latest statistics by EmbedSocial. With so many businesses building their Instagram communities and millions of active users logging in every day, it’s important to know how to best Continue Reading
Promoting your Video on Social Media, Beyond YouTube
Video is essential to successful marketing in today's world. Videos can help you tell your story in a way that the written word cannot. Whether your video focuses on how-to/education, product introductions, testimonials, behind-the-scenes, interviews, or something more on the entertaining side- whatever creative ideas you can dream up, there are so many ways to use your video. Let's take a look Continue Reading
Instagram: Reels Basics
If you like to be on the forefront of social media marketing, you might want to check out Instagram Reels if you haven't already. Reels is Instagram (and Facebook's) short-form video platform, and it's definitely gaining traction and being used by businesses and individuals around the world. Reels Changes Instagram Up a Bit! There are some very unique aspects of Reels that include vertical Continue Reading
WordPress Blog Formatting – Do’s and Dont’s
One of the key benefits of the WordPress platform is that once the foundation of your WordPress site is developed, you can easily add new content as a blog post, without being a web developer, graphic designer, or programmer. But, there are some best practices when formatting your WordPress blog posts that can help you to look more professional, drive traffic to other areas of your website, and Continue Reading
Social Selling with LinkedIn
Is your Linkedin account feeling a little bit quiet? Are you looking to build your personal brand or company brand, but are not sure how to do it on Linkedin? Here is a daily method of Linkedin marketing for social selling that will help you maximize your Linkedin connections, and turn them into customers or partners rather than just connections. Try this everyday for a month, and let Continue Reading
