Video is essential to successful marketing in today's world. Videos can help you tell your story in a way that the written word cannot. Whether your video focuses on how-to/education, product introductions, testimonials, behind-the-scenes, interviews, or something more on the entertaining side- whatever creative ideas you can dream up, there are so many ways to use your video. Let's take a look Continue Reading
Instagram: Reels Basics
If you like to be on the forefront of social media marketing, you might want to check out Instagram Reels if you haven't already. Reels is Instagram (and Facebook's) short-form video platform, and it's definitely gaining traction and being used by businesses and individuals around the world. Reels Changes Instagram Up a Bit! There are some very unique aspects of Reels that include vertical Continue Reading
WordPress Blog Formatting – Do’s and Dont’s
One of the key benefits of the WordPress platform is that once the foundation of your WordPress site is developed, you can easily add new content as a blog post, without being a web developer, graphic designer, or programmer. But, there are some best practices when formatting your WordPress blog posts that can help you to look more professional, drive traffic to other areas of your website, and Continue Reading
Social Selling with LinkedIn
Is your Linkedin account feeling a little bit quiet? Are you looking to build your personal brand or company brand, but are not sure how to do it on Linkedin? Here is a daily method of Linkedin marketing for social selling that will help you maximize your Linkedin connections, and turn them into customers or partners rather than just connections. Try this everyday for a month, and let Continue Reading
How to Setup Two-Factor Authentication on Facebook
Why Two-Factor Authentication and Admin Roles are Important Setting up Two-Factor Authentication on your Facebook account helps your Facebook profile, Facebook Page or Facebook Business Manager stay secure. If you have any admin roles on your Facebook page, you must have Two-Factor Authentication set up. Check with the other admins on the Facebook page to make sure they do as Continue Reading
Pages or Posts: How Do I Choose?
With so many wonderfully simple options available to WordPress website owners, it may be confusing to know the difference between a Page or a Post. Here are some ways to help you decide so your website remains professional, consistent, and easy to navigate! Definition of a Page: A Page is used when content won’t be changing very often. Terms you may hear include "stationary" or "static Continue Reading
