Does Marketing Feel Harder Than It Should? This article is written for small, local, and independently owned businesses across industries. It builds on the same short video series but reframes the ideas around how everyday customers actually discover, evaluate, and choose local businesses. Over the past week, we shared a short video series called “What Most Local Businesses Get Wrong About…” Continue Reading

Why Google Business Profile Verification Fails (and What to Do Next) Claiming your Google Business Profile (GBP) is one of the most important steps you can take to improve your local visibility, but for many business owners, the process isn’t always smooth. From failed verifications to suspended listings, small issues can quickly turn into big frustrations. Here are five of the most common Continue Reading

The 5 Pillars That Make Growth Predictable In Part 1, we covered why referrals alone can plateau. Even great businesses hit slow periods because referrals are hard to forecast and easy to leak after the introduction. Now let’s talk about how to grow referral-based businesses in a way that feels natural, not pushy. There are 5 pillars that drive predictable growth, regardless of Continue Reading

How a trusted family business modernized its marketing while staying true to its roots. A Legacy Built on Relationships In central Minnesota, Rahn’s Oil & Propane has built a reputation for integrity, community service, and relationships that span generations. When they first connected with Vivid Image more than a decade ago, their business was expanding rapidly. They had a growing Continue Reading

Wondering how customers find you online with AI? While the fundamentals of good marketing, like a strong website, clear branding, and understanding your audience, remain absolutely vital, the rise of AI-powered search and recommendations necessitates a new layer of strategic activities. Traditional marketing isn't dead; it's the essential foundation upon which we now need to build, focusing on Continue Reading

At Vivid Image, vivid isn’t just our name; it’s our standard. To show up with clarity, care, and consistency—that’s what matters. And that’s exactly why we launched the Vivid Reputation Award: to celebrate businesses that embody a vivid dedication to connection, excellence, and trust online. We’re honored to support businesses that truly care about their customers and the way they show up Continue Reading