As a marketer or business owner, Google Alerts are essential - especially for content marketing. Google Alerts is a free Google tool that sends you email alerts of the latest relevant results, based on the search terms you specify. Why set up Google Alerts? Google Alerts provide content marketing ideas, competitive research, customer insight, and so much more. Once you start using Google Continue Reading
Marketing
The Magic of Marketing Automation
What is Marketing Automation? At its core, Marketing Automation is really all about doing more and better marketing with less effort. How is this possible, you might ask? To answer this, let’s go through an example to help illustrate how marketing automation works. The Magic Explained: A Laundry Analogy Let’s say you spend 10 hours a week doing 15 loads of laundry between sorting, Continue Reading
TRICKY! Who is that bill from? What is it for?
Some online business directory companies use questionable business tactics to get your business. Pay attention to the invoices you receive and make sure you're paying for services you've requested and agreed to receive. This is advice that can be applied in many aspects of life, but today we're talking about bills that you might receive from business directory or online listing Continue Reading
What Is A Landing Page?
Even if you have a rocking website, you may want to consider driving some targeted web traffic to a landing page instead of always to your homepage. A landing page can allow you to give a specific audience a targeted message about the product line or unique offer that they are most interested in, while generating leads, and giving you measurable results of your marketing efforts. Marketer, meet Continue Reading
