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Month: January 2023

Archives for January 2023

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Instagram in 2021 and what's new

January 27, 2026 by Beth Gasser

Instagram Basics

Hold on to your hat! Since 2023 Instagram saw a whopping 80% of Instagram users say that they use the platform to research products and services, and 90% of them follow at least one business profile, according to the latest statistics by EmbedSocial. With so many businesses building their Instagram communities and millions of active users logging in every day, it’s important to know how to best Continue Reading

Filed Under: Social Media

A smartphone on a tripod records two people sitting and talking in an indoor setting, with their image displayed on the phone’s screen. The subjects are slightly blurred in the background.

January 27, 2026 by Beth Gasser

Promoting your Video on Social Media, Beyond YouTube

Video is essential to successful marketing in today's world. Videos can help you tell your story in a way that the written word cannot. Whether your video focuses on how-to/education, product introductions, testimonials, behind-the-scenes, interviews, or something more on the entertaining side- whatever creative ideas you can dream up, there are so many ways to use your video. Let's take a look Continue Reading

Filed Under: Social Media

Instagram IGTV basics

January 14, 2025 by Beth Gasser

Instagram: Reels Basics

If you like to be on the forefront of social media marketing, you might want to check out Instagram Reels if you haven't already. Reels is Instagram (and Facebook's) short-form video platform, and it's definitely gaining traction and being used by businesses and individuals around the world. Reels Changes Instagram Up a Bit! There are some very unique aspects of Reels that include vertical Continue Reading

Filed Under: News, Social Media

flat illustraion of a funny pop-up about browser cookies

December 15, 2025 by Amanda Caven

Does My Website Need a Cookie Policy?

Website Cookie Messages Are Popping Up You have likely noticed a large number of websites hitting you with a "Cookie Policy" over the past few years when you visit their site. It probably mentions something about the site using cookies and data collection, and asks you to either accept this or informs you that continuing to use the site constitutes your acceptance. But what is this cookie Continue Reading

Filed Under: News, Websites

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