To write a great testimonial story or online review for a business you love, it's helpful to include the following six topics. The purpose of a testimonial is to help other people realize the problems the business will help them solve and the fabulous solutions it provides! When you are writing a testimonial for business these six steps are an easy way to make sure you are sharing appropriate Continue Reading
Another Reason to Care About Reviews
Google is always changing something. “Reviews from the web” adds reviews from other websites, on Google’s search results Knowledge Panel. When you search Google for a business, Google displays the business’ address, phone number, hours, website and various other information. This space is referred to as a Knowledge Panel. A Knowledge Panel should provide you with the information you need to find a Continue Reading
It’s What Happens BEFORE & AFTER your Website Goes Live that Makes All the Difference
Unless you’re Google, your new site is not the Field of Dreams and just by building it does not guarantee they, your customers, will come. Plan Before Your Site Goes Live With that said, let’s briefly discuss why a marketing plan needs to be taken into consideration when planning a new website so you can meet and hopefully exceed your expectations. A common thought may be, “Well my Continue Reading
Use a Social Media Calendar to Engage Clients & Prospects
Have you ever used a social media calendar for your business or organization? If not, I recommend you try it. You can save yourself time and create social media posting consistency that can improve your engagements and reach on social media. How is that possible? Keep reading to learn more! What is a Social Media Calendar A social media calendar can come in many forms, but they all serve the Continue Reading
How to Respond to Negative Online Reviews
Online reviews are not new, but they are becoming more prominent. This is causing more businesses and customers to pay attention to them. Negative online reviews often capture the attention of viewers, customers and businesses alike. Two common questions: Deleting Negative Online Reviews Normally, you cannot delete negative or any online reviews. Online sources like Google, Facebook, Continue Reading
The Secret to Gaining More Customers
How do you normally find restaurants, retailers, and service providers? Do you search online for options? Many people do. This is the powerful impact of online search listings. A recent statistic indicates that 85% of people who search online for a restaurant make a purchase at a restaurant within an hour. The Powerful Impact of Online Listings There are similar statistics for online Continue Reading
