Have you ever encountered inconsistent branding? Your brand is one of the most important things in your company; it is how the world identifies you. While branding isn't just about your logo, it still plays a key part in helping people easily recall your brand. You should always be protecting and monitoring the use of your logo and branding elements. It’s when things aren’t unified and Continue Reading
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So, You’ve Received an Email Critiquing Something on Your Website…
Have you recently received an email from someone you've never heard of that caught your attention through a startling revelation about your website that you may not have considered until now? Maybe something like this: or this: These are scary scenarios, but if these are emails out of the blue, how do they know what your goals are and what to measure? These random cold-emails are Continue Reading
How to Organize Content
We were recently reminded of a great blog post that Karlie, Vivid Image designer wrote a while back that can be very helpful to clients on how to organize content when publishing new blog posts and/or updating old ones. There are a lot of fun pieces of functionality built into your website from heading tags to accordions. One thing to keep in mind is that all of your content needs to be Continue Reading