Broken Links Matter More to Your Visitors Than You Might Think, but They're Easy to Fix Yes, broken links are worth paying attention to, but they're not a reason to panic. They frustrate visitors and can affect both your SEO (how you show up in search results) and your AEO (answer engine optimization, or how AI tools like ChatGPT and Google's AI Overviews find and recommend your business). Continue Reading
Archives for August 2026
How Do I Know If a Domain Name Bill Is Legitimate?
Some Notices Are Designed to Look Like an Unpaid Invoice for a Domain You Already Own, So It Pays to Check Before You Send Money That bill is likely from a company that isn't your actual domain registrar, sending an official-looking notice hoping you'll pay it without checking. Your domain name is a valuable company asset, and paying the wrong bill can mean accidentally handing control of it to Continue Reading
Why Did I Get a Bill From a Directory Company I Don’t Recognize?
Some online business directory companies use questionable business tactics to get your business. Pay attention to the invoices you receive and make sure you're paying for services you've requested and agreed to receive. This is advice that can be applied in many aspects of life, but today we're talking about bills that you might receive from business directory or online listing Continue Reading
Can You Require People to Share to Enter Your Facebook Contest?
Because It So Common To See This Entry Requirement No. Facebook does not allow you to require someone to share a contest or giveaway post to their personal timeline in order to enter. It's against Facebook's own rules, and pages, groups, or events that violate it can be taken down. Facebook was built for people, and each person controls their own personal settings. Some people allow Continue Reading
How Do I Know if My Content Should Be a Page or a Post?
Your Quick Guide to Deciding Where Content Belongs If the content is stable and core to your business, it belongs on a page. If it's timely, dated, or likely to change often, it belongs in a blog post. Getting this right matters for two reasons: it helps visitors find what they need without digging, and it gives search engines the signals they need to rank your site and serve it up as the best Continue Reading
How Can Google Alerts Help My Content Marketing?
A Free, Easy Source of Fresh Ideas for Your Blog and Social Media Google Alerts helps your content marketing by delivering blog ideas, content to share on social media, competitive research, and customer insight straight to your inbox. The free Google tool emails you the latest relevant results for the search terms you choose, so you always have something timely to write about or share. Once you Continue Reading
