By following these simple tips, you can create a LinkedIn profile that will help you generate more sales leads. So what are you waiting for? Get started today! Continue Reading
Getting Started with an Enewsletter
A low cost, easy way to communicate with your customers and help them stay connected to you. Ever thought about getting started with an enewsletter for your business or organization, but didn’t quite know where to start? Maybe you have a costly “paper” version that you’d like to convert to an electronic version. E-newsletters are a low cost, easy way to communicate with your customers and help Continue Reading
What is the Facebook Pixel?
Facebook Pixel and IOS Changes that Happened Still Effect You Today There are significant updates and changes concerning the Facebook Pixel and Apple IOS in regard to data privacy and Facebook ads. This article by Jon Loomer, "Enforcement of iOS 14 Changes for Facebook Advertisers Begins" does a great job of explaining what you need to know. Also, here are Facebook's instructions for Pixel Continue Reading
7 Ways to Integrate Social Media and Tradeshows for Optimal Results
Have a social media strategy in place before the tradeshow begins One of the best ways to ensure that social media enhances your tradeshow experience is to have a plan in place before the event begins. Decide which platforms you're going to use, what kind of content you'll share, and how often you'll post. Having a social media strategy will help you make the most of your time at the event and Continue Reading
What is Whaling?
Whaling Gets Specific to People at a Company Unlike mass emails sent in Phishing scams, Whaling involves targeted emails to specific people and roles within companies or organizations. They are not mass sent like Phishing emails and require vigilance and education by everyone who is part of a business in some capacity. Steve and Justin explain in more detail "What is Whaling", who they Continue Reading
5 Tips for Creating a Social Media Calendar
Are you struggling to keep track of your social media posts? Are you feeling overwhelmed by the thought of having to create new content every day? If so, you need a social media calendar! A social media calendar will help organize your thoughts and make it easier for you to plan out your content. In this blog post, we will discuss five tips for creating a social media calendar that works for Continue Reading
