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A person holds a tablet displaying a “Website Speed Optimization” screen with a colorful speedometer gauge and a loading speed of 94%. The tablet is on a wooden desk with a keyboard, notepad, pen, and a cup of coffee.

Website Performance: The Hidden Factor That Can Effect Reputation and Sales

Why We Prioritize Website Optimization Because, in today's fast-paced digital world, your website is often the first impression potential customers have of your business. What many business owners don't realize is that website performance isn't just a technical consideration. It directly impacts your bottom line and brand reputation. The Speed-Trust Connection When a visitor lands on your Continue Reading

Filed Under: News

Two photos below a Dollars for Scholars logo feature recipients on stage shaking hands with presenters and accepting awards in front of a blue curtain and podium.

Dollars For Scholars Selected to Receive $250

It's important for us at Vivid Image to give back We want to show our support to the communities we live in and to the organizations and teams that our staff are involved in. This month we are proud to sponsor educational goals. Amber Makes a Donation to Dollars for Scholars Amber Erickson is our Client Success Director at Vivid Image, and she has selected Hutchinson High School Continue Reading

Filed Under: Charitable Giving, News

A smiling woman with raised arms looks up at three checkboxes above her head, each with a red checkmark, against a bright pink background.

Website Maintenance Checklist

A Basic Web Checklist for Small Businesses To help people who may have the unofficial title of “webmaster” or "website administrator" somewhere in their job description, we have come up with a very basic webmaster checklist to help you manage the daily, weekly, monthly, quarterly, and yearly website maintenance tasks. Following these recommendations will put you ahead of your competition and on Continue Reading

Filed Under: Websites

Two people stand indoors, smiling and holding glass awards. The man on the left wears a white cap, glasses, and a striped polo shirt, while the woman on the right has long brown hair and is dressed in a black jacket.

RCC & Vivid Image Win Award for “Making Propane Sexy”

The Story Behind "Making Propane Sexy" The "Making Propane Sexy" campaign began as a bold rallying cry from Freddie Ridler, Head of Business Growth at Rural Computer Consultants, at the 2022 National Propane Gas Association (NPGA) Southeastern Expo. Freddie had been brainstorming ways to shake up the industry's image, wanting something bold, memorable, and fun. So, at the 2022 NPGA Southeastern Continue Reading

Filed Under: News

Woman leaving a 5 star review on google business profile.

Important Tips for Google Business Profile & Reviews

Maintaining an up-to-date, accurate Google Business Profile (GBP) and gaining reviews are essential for your business. Quality reviews serve as essential trust signals that help AI-powered search algorithms like Google's identify your business as credible and worthy of higher visibility in search results. It's incredibly important not only for Search Engine Optimization (SEO) to significantly Continue Reading

Filed Under: News

why it's important to respond to reviews

Does responding to customer reviews really make a difference for my business?

If your business has online reviews that is a great thing! Now you need to respond to those reviews. Pay attention to what people are saying about your business and engage with them by providing a response to both positive and negative reviews. The Importance of Fast Responses to Every Review Responding quickly to every review isn't just a nice courtesy—it's a critical business strategy. Continue Reading

Filed Under: Reviews

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