Color is a powerful tool in graphic design. The psychology of color plays a crucial role, yet many people don't realize the importance of color and why it's necessary to carefully consider what colors represent a company. Different colors evoke emotional responses, allow companies to connect with their audiences, and create a cohesive brand color palette that enhances recognition and Continue Reading
Blog
The Power of Reviews: Why They Matter for Your Business
Want More Customers? Start With More Reviews 91% of younger adults trust online reviews as much as personal recommendations. In today's digital marketplace, reviews aren't just nice to have, they're essential. First Impressions Matter Just as you can quickly determine which pepper to grab in the grocery store based on split-second indicators such as appearance, age, color, size, and Continue Reading
Website Performance: The Hidden Factor That Can Effect Reputation and Sales
Why We Prioritize Website Optimization Because, in today's fast-paced digital world, your website is often the first impression potential customers have of your business. What many business owners don't realize is that website performance isn't just a technical consideration. It directly impacts your bottom line and brand reputation. The Speed-Trust Connection When a visitor lands on your Continue Reading
Dollars For Scholars Selected to Receive $250
It's important for us at Vivid Image to give back We want to show our support to the communities we live in and to the organizations and teams that our staff are involved in. This month we are proud to sponsor educational goals. Amber Makes a Donation to Dollars for Scholars Amber Erickson is our Client Success Director at Vivid Image, and she has selected Hutchinson High School Continue Reading
Website Maintenance Checklist
A Basic Web Checklist for Small Businesses To help people who may have the unofficial title of “webmaster” or "website administrator" somewhere in their job description, we have come up with a very basic webmaster checklist to help you manage the daily, weekly, monthly, quarterly, and yearly website maintenance tasks. Following these recommendations will put you ahead of your competition and on Continue Reading
RCC & Vivid Image Win Award for “Making Propane Sexy”
The Story Behind "Making Propane Sexy" The "Making Propane Sexy" campaign began as a bold rallying cry from Freddie Ridler, Head of Business Growth at Rural Computer Consultants, at the 2022 National Propane Gas Association (NPGA) Southeastern Expo. Freddie had been brainstorming ways to shake up the industry's image, wanting something bold, memorable, and fun. So, at the 2022 NPGA Southeastern Continue Reading
