Often running a small company or start-up business means you have to market your products or services on a smaller budget for longer than you would Continue Reading
Marketing
You Changed Everything, Steve Jobs
After getting over the initial shock and sadness of hearing about the death of Steve Jobs, I am trying to figure out how to describe the impact that Continue Reading
3 Simple Ways to Manage Your Social Life
"So much to do in so little time." I am sure most of you think this occasionally when you are working. I do. In the best interest of our readers Continue Reading
A Quick Chat About: The Time Honored Tradition of Promo Gadgets and Do-dads
With budgets tight, expenses such as promotional items are bound to be reviewed. To some this would be a tough area to cut, as giving out promotional Continue Reading
It’s What Happens BEFORE & AFTER your Website Goes Live that Makes All the Difference
As much as I hate to say it, unless you’re Google, your new site is not the Field of Dreams and just by building it does not guarantee they, your Continue Reading
How to Ask for the Sale (Marketing Style)
Any experienced sales person knows that they have to “ask for the sale”. But for those of us who are not in sales, this concept is a little bit Continue Reading
Ooey, Gooey, Sticky Advertising
I am not writing about desserts today or post-it notes. Nope, not writing about fair food, either. And I am not writing about candy, or warm Continue Reading
How to Respond to Negative Online Reviews
Online reviews are not new, but they are becoming more prominent. This is causing more businesses and customers to pay attention to them. Negative Continue Reading
The New 4 P’s of Marketing
Did you learn about the 4 P's of Marketing when you started in business? Usually taught during the first week or two of every general marketing class Continue Reading
I’m Not Ranking #1 on Google, What Can I Do?
Have you ever been in this scenario? Perhaps you’re a brand new company that just made a website, and you’re struggling to come up on Google. Or maybe Continue Reading