Take charge of your reviews! One of the most paralyzing aspects of using social media is anticipating negative comments. While negative comments are a reality of putting yourself out there online, one thing is true. Customer comments will happen whether you or your business are there or not. Negative and positive comments by customers are nothing new. From standing by the horse and buggy, while Continue Reading

You don’t need to be perfect. You don’t have to have a perfect run of five star reviews to be viewed as reputable. Overall anything between 4.0 - 5.0 is generally a rating to be proud of. Businesses aren’t perfect, so don't expect to maintain a 5.0. People have different perceptions of what a good experience and rating include. While you might think only five star reviews are good, a Continue Reading

A business who once got a few reviews or maybe even a lot of reviews but hasn’t got any for a long time is facing a problem. You may be thinking to yourself, how is this an issue? Reviews are very important and as it turns out, no recent reviews on Facebook, Google, or any place else around the web is actually problematic and here’s why. With 97% of people reading reviews on local businesses, a Continue Reading