What Is a Facebook Like Worth? The average Facebook user probably doesn't over-think their actions on Facebook. Most people don't even bother with an engagement other than the first one listed, which is "Like". However, when they connect with the content and feel it is interesting, enlightening, or funny enough, Facebook users will comment and share. So, are all actions on Facebook equal when Continue Reading
Social Media
How to Check Your Community Standards Status on Your Facebook Page
10 Easy Ways to Promote Your Facebook Event & Get Better Attendance
There are so many different ways to leverage Facebook marketing, including through Facebook Events. Depending on the nature of your business and your marketing strategy, you probably have some type of event to promote from time to time, whether virtual or in-person. With a little effort in promoting and managing the event through Facebook and other social networking sites, word will spread and Continue Reading
How to Make Awesome Social Media Graphics Without PhotoShop
Photo-editing tools like PhotoShop are expensive and complex for part-time use by the everyday marketer. Community Managers today need to be able to be as self-sufficient as possible and make quick, original images on their own. The good news? There are simple online tools and design principles that can help you create professional-looking social media graphics for Facebook, Instagram, LinkedIn, Continue Reading
Common Terms We Use – Defined
A | B | C | D | E | F | G |H | I |J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z A A/B Testing - Creating two versions of content (e.g., ad copy, email, image, landing page) to test against each other in a campaign. This helps determine which version your audience responds to better. Accessible Website - A website designed and developed to be usable by all Continue Reading
How to Write Better Blogs on Schedule
Most bloggers will tell you one of their biggest challenges is coming up with engaging blog content on a regular basis. If you have plans for increasing your blog readership or engagement, we can help. Here are a few tips for creating awesome content for your blog and finding a schedule that works for you. Meeting of the Minds It can be very helpful to get the key staff together to Continue Reading
