Our Top Ten Ideas Other Ideas REMEMBER: Write about something you are passionate about; it will show in your writing. Write to the needs of your readers; they’ll establish you as an expert and look forward to what you have to say. Continue Reading
Social Media
Easy Optimizing for YouTube
There are two parts to optimizing on YouTube so that people can find your videos and YouTube Channel if they aren't following a link from somewhere. In contrast to Facebook's less-than-desired search features, YouTube actually does a good job of returning relevant results to users. However, if your business is posting videos to YouTube to connect with customers and potential customers, you'll want Continue Reading
Stand Out on Social by Creating Video Content
Why Create Video Content for Social Media? Like the experiment above, users are more likely to engage with video content over static content. Further, they are two times more likely to share it with their friends than any other types of content on social media. Hot Tips for Creating Video Content Add a Call to Action to the end of your videosPlace text on the screen or add Continue Reading
10 Easy Ways to Promote Your Facebook Event Through Social Media Marketing
There are so many different ways to leverage Facebook marketing, including through Facebook Events. Depending on the nature of your business and your marketing strategy, you probably have some type of event to promote from time to time, whether virtual or in-person. Unless you are uber-popular, people will probably not flock to your event on their own. But, you can get actively involved in Continue Reading
Do I Need Facebook Business Manager?
Facebook has been rolling out all kinds of changes that past few months, from the Meta name change to rolling out tools such as Creator Studio, Business Suite, and more... If you are running Facebook Ads beyond boosted posts, or if you’re an advertiser on Facebook who shares access to multiple pages and ad accounts with other people, it’s a good idea to transition to Business Manager. Continue Reading
Which Social Networks Should my Business Use?
If you know that social media is right for your business (and it's generally a good thing for most), you may be a wondering where to start. Many of our clients use the most common social networks; Facebook, Instagram, YouTube, and LinkedIn. Four Steps to Choosing the Right Social Networks for your Business: Insider Tip: If you are looking for a consistent username Continue Reading