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key with house on ring

February 6, 2024 by Vivid Image

Owning Vs Renting Your Online Presence

If you’re lacking a content strategy for your business or just need help writing articles for your blog, newsletters, or social media, reach out today. We have writers on staff to take the burden off your plate and make you a content wizard. Watch Other Marketing Minutes Continue Reading

Filed Under: Social Media

Split image: On the left, a person holds a card with a Facebook thumbs-up icon; on the right, a person points at a search bar with a magnifying glass. Text between reads “Facebook Ads vs Google Adwords.”.

August 19, 2026 by Amanda Caven

Which Should You Choose: Facebook Ads or Google Ads?

Facebook Ads & Google Ads are two different digital marketing platforms. They both provide great avenues of advertising, but have different benefits depending upon your current business goals. Some people decide to go with one or the other, while others utilize both to help them achieve maximum results. Facebook Ads Facebook Ads are passive ads, meaning the ads are displaying to people Continue Reading

Filed Under: Marketing, Social Media

A large pile of fish caught in a blue fishing net, with dozens of silvery fish crowded closely together.

August 19, 2026 by Amanda Caven

Fishing for Quality Leads

Living in the Land of 10,000 Lakes gives us Minnesotans countless opportunities to hone our fishing skills to catch a delicious meal to feed our families and friends. As true Minnesotans, we are typically taught at a young age how to bait a hook, but most importantly what bait to place on that hook. Earthworms for Panfish, minnows for Walleye, nightcrawlers for Bass, etc. Depending upon your Continue Reading

Filed Under: Email, Marketing, News, Social Media

A hand holding a red marker draws a line under the word RULES: with a numbered list (1, 2, 3) below it on a white background.

February 22, 2023 by Beth Gasser

3 Simple Rules of Copywriting

Marketers need to be awesome writers (or know one) in order to get their message communicated. Whether you are doing traditional marketing like print brochures or direct mail, or online marketing like social media or email marketing, compelling writing is essential. The good news? Great copywriting has some no-nonsense rules that simply need to be followed: Write with purpose To connect Continue Reading

Filed Under: Marketing, Social Media

A hand draws arrows connecting five numbered circles, 1 to 5, below the words Success Steps written in black on a light gray background, representing a step-by-step process to success.

February 22, 2023 by Beth Gasser

The Five Step Social Media Strategy

Many companies, both large and small, in both the metro and rural communities, are seeing the far-reaching positive effects of social media for their business. It allows marketers to connect with their customers in new (more human) ways, and gives consumers more power to share their feelings about a brand.  But before jumping into social media, businesses should do some thoughtful Continue Reading

Filed Under: Marketing, Social Media

social media

June 7, 2022 by Beth Gasser

5 Instagram Mistakes You’re Probably Making (And How To Fix Them)

Are you guilty of any of these Instagram mistakes? If so, you're not alone! But don't worry, we're here to help and guide you through social media changes and best practices. Read on for tips on how to fix your mistakes and improve your Instagram strategy. And, before we dive in, make sure if you're a business on Instagram, you're set up with a business account! Common Instagram Continue Reading

Filed Under: Social Media

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