If you have watched your Google Analytics in the past few years, you may be seeing the trend of mobile users on the rise. In most cases, the majority of website traffic now comes from mobile devices. Because mobile traffic has, and continues to increase, the way we approach website design also changes. Over half of website traffic now comes from mobile devices! When you compare the size of Continue Reading
Design
Common Terms We Use – Defined
AI stands for Artificial Intelligence, and in marketing it allows companies to deliver highly personalized interactions with customers and prospects. AI can use consumer data hidden in keyword searches, social profiles, and more for a more effective digital experience. ADA Website or having an accessible website enables businesses to be reached and used by more potential customers and limits Continue Reading
Branding: The Elements of an Identity Kit
Have you ever encountered inconsistent branding? Your brand is one of the most important things in your company; it is how the world identifies you. While branding isn't just about your logo, it still plays a key part in helping people easily recall your brand. You should always be protecting and monitoring the use of your logo and branding elements. It’s when things aren’t unified and Continue Reading
How to Organize Content
We were recently reminded of a great blog post that Karlie, Vivid Image designer wrote a while back that can be very helpful to clients on how to organize content when publishing new blog posts and/or updating old ones. There are a lot of fun pieces of functionality built into your website from heading tags to accordions. One thing to keep in mind is that all of your content needs to be Continue Reading