If you're looking for help with reviews, it's important to know that people don't leave reviews for one of two reasons; they don't know how to leave a review or they forget. If you've landed on this blog post looking for how to instruct your customers on how to leave reviews for your business, you need a system that will bypass the reasons people don't leave reviews, and we can help! Anyone Continue Reading
Search Engines
Working with Title Tags
Title tags are an important piece of the puzzle when it comes to SEO. These are the titles that appear in search engine result pages, which show above your website's URL and the page description. They help describe to the user what your page is about. Optimizing your title tags is a step that you shouldn't skip. Following some best practices will not only help you gain more traffic, but it will Continue Reading
5 Marketing Life Preservers for Small or Sinking Budgets
Often running a small company or start-up business means you have to market your products or services on a smaller budget for longer than you would like. With today's economy, some marketing budgets are getting cut as business's adjust to a decline or plateau in sales. Whether your foresee your limited budget as being short-term or long-term, you need to be prepared to keep your marketing afloat, Continue Reading
Are You Leveraging the Valuable Keyword Info Available in Google Search Console?
Do you know the true power of Google Search Console? Are you leveraging all the valuable data it has available to you? Most people do not know all of the features this tool can offer, & assume it's only helpful for the really technical aspects of your website. We'll cover one helpful tidbit that most people don't realize exists that can be truly helpful when it comes to evaluating your traffic Continue Reading
Another Reason to Care About Reviews
Google is always changing something. “Reviews from the web” adds reviews from other websites, on Google’s search results Knowledge Panel. When you search Google for a business, Google displays the business’ address, phone number, hours, website and various other information. This space is referred to as a Knowledge Panel. A Knowledge Panel should provide you with the information you need to find a Continue Reading
Google’s Hate Speech Policy Expansion
Content that promotes hatred, violence, & attacks against groups of race or ethnicity, age, religious beliefs, disability, gender, sexual orientation, gender identity, or veteran status is considered hate speech. Google has been adding on to their hate speech policy. Most individuals and businesses don’t want their ads to be shown next to content that doesn’t coordinate with their core Continue Reading
